At Kaleido, they are thinking fellow humans with their innovative insulin pumps for diabetics.
They had an event with customers earlier this year in which they were eager to give away the socks as a promotional item.
Kaleido’s colorful corporate identity was essential on the socks. Various colors passed the review, with the orange pair as the end result.
The full-color label also makes for an eye-catching and beautiful gift.
By the way, did you know that a physical giveaway at trade shows is best remembered by visitors?
A good reason to use socks as gifts!